How to Not Be a Spammer
Conscientious business owners often tell me, “I don’t want to be one of those companies who’s spamming everyone!” You know who “those” companies are…we all have at least a few horror stories where we cringed every time Company X sent something…and then we hit “Unsubscribe”! …
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Generate Leads from your Elevator Pitch
An elevator pitch isn’t just for people who are starting a new business. It’s important for all business owners to have a potent 30 seconds at their fingertips. You’ll find it a powerful way to attract new customers, partners, or whomever you want to meet. …
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Increasing Impact with Features and Benefits
Do you feel like potential clients don’t always understand how great your offering is? Then this article will be a quick win for you! Having helped hundreds of companies significantly increase their growth, I’ve found that some simple tweaks to how you talk about your …
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