Archives

All Posts Tagged Tag: ‘Product Naming’

  • Harvard Research: How to Brand a Next-Generation Product

    One of my professors at Harvard Business School just published some new research about naming your next-generation product (or service!).  These findings are just as useful for small companies as they are for big ones! When you revamp your product or service, is it better …

    Read More

Receive free Bite Size Business Tips from Evan every month: click here.